eBusiness Weekly
The Tourism Business Council of Zimbabwe (TBCZ) on Monday announced appointment of aviation personality, Winnie Muchanyuka as the new leader following its recently held annual general meeting.
Formerly known as the Zimbabwe Council for Tourism, the TBCZ is the voice of travel and tourism and works with public sector organisations and its own sectoral associations to foster greater understanding of what the industry requires to be viable, successful and increasingly establish itself as a primary pillar of the economy.
Muchanyuka, who is the regional manager for South African Airways, had been TBCZ vice president before her elevation and replaces Tich Hwingwiri, who led the organisation since 2016.
She said the organisation backed the Government vision to attain an upper-middle economic status by 2030, with the sector aiming to play a pivotal role in the attainment of that goal.
“We support the national drive for middle-income nation status for Zimbabwe by 2030 and we also believe it essential to ensure that travel and tourism is the single biggest contributor to national GDP by mid-century. This is both desirable and achievable, and TBCZ will play a meaningful role in making this happen,” Muchanyuka said.
“This is an exciting time for travel and tourism in Zimbabwe, but it is also a time for a number of challenges that need to be addressed and overcome
and the TBCZ will continue to play a meaningful and continuous role in working towards the creation of an enabling environment
for operators throughout the sector.”
Wengayi Nhau, George Manyumwa and Karen Tumazos were appointed to deputise Muchanyuka and respectively represent the three TBCZ vice presidential foundation areas of travel and tourism namely activities, accommodation and access.
Muchanyuka said focus during the forthcoming year would be growing council membership as well as “elimination of operational obstacles to growth and development of our sector and gearing up to current and future growth patterns in terms of tourism arrivals and receipts”. — New Ziana.